There’s no better place to showcase photos of that immaculately designed living room or perfectly arranged shelf (#shelfie) than on Instagram. Each and every day, interior design influencers and novices alike use their Instagram feeds to share their design style with their followers, with new photos popping up for popular design hashtags what feels like by the second.
Exploring photos uploaded with popular design hashtags makes for an excellent platform to gain inspiration for our own design projects, but which U.S. cities post the most design-inspired Instagram photos? To answer this question, we analyzed per capita Instagram hashtag usage data from all of 2017 for nine of the most popular interior design hashtags to determine which cities have the best #bedroomdecor, #cottagestyle, #dreamkitchen, #farmhousestyle, #livingroomdecor, #midcenturymodern, #modernhome, and #officegoals. You can explore the results of our analysis below.
Ah, sleep – perchance to dream! Upholstered headboards, colorful patterned throw pillows, and billowy duvet covers are just a few items we envision for our dream bedroom. Which cities have the best bedroom decor? Charleston, SC, topped the list for this hashtag followed closely by Miami, FL; and Hartford, CT.
Cottage style has been around for ages and its popularity in interior design shows no signs of slowing. With its cozy, plush style, and general “more is more” philosophy, it’s no wonder the cottage look is a regular favorite with home designers. According to Instagram, Dover, DE; Grand Rapids, MI; and Greenville, SC, are the top three cities who are really owning that cute cottage style.
Most Instagram users are guilty of falling down the kitchen-photo-rabbit-hole at one time or another. It’s easy to completely lose track of time when you’re scrolling through gorgeous photos of sleek marble countertops and white cabinets with gold fixtures. According to our #dreamkitchen hashtag findings, Annapolis, MD; Salt Lake City, UT; and St. Louis, MO, are home to the dreamiest kitchens in the U.S.
TV shows like Fixer Upper have helped revive the popularity of farmhouse style. This classically rural trend is no longer limited to the farm, in fact, distressed barn doors regularly pop up in the bedrooms of some of America’s most stylish homes. Fayetteville, AR; Grand Rapids, MI; and Hartford, CT, are the top three cities for farmhouse style according to Instagram.
Whether you prefer a more formal, parlor atmosphere or a casual, laid-back vibe the living room is an important space to consider when decorating. After all, it’s the space where you’re most likely spend special occasions and entertain guests. It should be a place you can feel proud to show off! Greenville, SC; Providence, RI; and Salt Lake City, UT come out on top for the most Insta-lovely living room decor.
It’s no secret we’re big fans of the mid-century modern style, but which cities are rocking the look most often? Los Angeles, CA; Tampa, FL; and Miami, FL, topped the list for this hashtag. Maybe it’s the sunshine?
In contrast to the cozy farmhouse and cottage style homes, modern style homes feature a minimalist feel, neutral colors, and clean lines. The top three cities touting the best modern hashtagging style are Miami, FL; Seattle, WA; and Atlanta, GA.
As much as we wish it wasn’t the case, the average person is likely to spend about 75% of your week working, so you might as well work in a well-designed space, right? Take a page from Instagrammers in Miami, FL, Atlanta, GA, and San Francisco, CA, who have offices that are something to write home about, according to our hashtag data.
Not all of us have huge spaces to work with to bring our design dreams to life. Small spaces can present a challenge, but according to hashtag data, Instagrammers in Seattle, WA, Washington, DC, and San Francisco, CA are making the best use of their small spaces, and in colorful and creative ways! It’s no coincidence that these cities have a very high average cost of living.
If you haven’t checked out the feeds for these interior design hashtags yet, Insta-inspiration awaits you! Getting a glimpse at how others tackle some of the most common design challenges can really help you solidify your own design goals and help you avoid common mishaps and mistakes. Happy hashtagging!
